• Features
    DOCUMENT & TRACK
    Centralized Experimentation For Experimentation Practitioners
    • Workflows Research, Ideation & Experimentation
    • Dashboards & Stats All your program stats visualized
    • Insights Repository Find insights within seconds
    • Integrations Pull & Push Data Fom 3rd Party Tools
    MONITOR & IMPROVE
    Focus On Experimentation Quality For Experimentation Leaders
    • People Stats Complete oversight of teams & people
    • Playbooks Standardised guides
    • Objectives Map testing to business goals & initiatives
    • Experiment Integrity Automated integrity checker & alerts
    GROW & SCALE
    Engage & Involve The Wider Organization In Experimentation
    • Shareable Views Full visibility for the entire organization
    • Crowdsource Ideas Collect & implement ideas from anyone

    Your Organization's Experimentation Engine

    Self-Serve Feature Demos
    BOOK A DEMO
  • Why Effective Experiments?

    Challenges we solve

    • Scattered Data & Insights Using Multiple Tools Causing Data Loss
    • Haphazard Processes Chaoatic & Ad-Hoc Testing Practices
    • Poor Quality Testing Low Quality Experiments & Insights
    • Silos & Collaboration Issues Teams Not Working Cohesively
    • Disconnected From Business Goals Running Experiments Without Impact

    How We compare

    • vs Airtable and similar solutions
    • vs Jira Developer centric solutions
    • vs Optimizely Exp Collaboration Inbuilt offerings of program management by Optimizely

    Who We Work With

    • Experimentation Managers Overseeing experimentation
    • Experimentation Specialists Running experiments & analysis

    Why Experimentation Ops?

    How Effective Experiments outperforms generic tools

    Learn More
  • Pricing & Plans
  • Resources

    Resources

    • Read The Blog Catch up on our latest content
    • A Guide To Experimentation Program Metrics Free Downloadable Cheatsheet
    • Building The Experimentation Engine In Your Company The Experimentation Managers Guide To The First 90 Days

    ON Demand Videos

    • Creating Consistency In Your Experimentation Program
    • Governance Frameworks In Experimentation
    • Commucation Strategies To Engage The C-Suite

    Demo Center

    • Platform Overview Walkthrough the main features
    Are Your Experimentation Practices Robust Enough?
    TAKE THE ASSESSMENT

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Bartle House, Oxford Court,
Manchester M2 3WQ,
United Kingdom

Registered in England & Wales
Company number 07811720
VAT GB206256333

Get in touch
  • info@effectiveexperiments.com
Features
  • Overview
  • Workflows
  • Dashboards
  • Integrations
  • Insights Repository
  • Experiment Integrity
  • Business Objectives
  • Playbooks
  • People Performance
  • Shared Views
  • Crowdsourced Ideas
Use Cases
  • Increase Testing Velocity
  • Showcase The Value
  • Improve Testing Quality
  • Democratize Test & Learn
  • Better Product Decisions
  • Scale Experimentation
Customer Stories
  • Enchanting Travels
Our Aproach
  • Experimentation Ops™
  • Our Mission
Why Switch?
  • vs Airtable
  • vs Jira
  • vs Optimizely Experiment Collaboration

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Effective Experiments is now Efestra

After nearly a decade of working with hundreds of experimentation programs across global enterprises, we’re excited to announce our evolution from Effective Experiments to Efestra.

Visit Efestra