Which is better for Experimentation Management?
Effective Experiments
vs
Optimizely Experiment Collaboration
Basic experiment planning and workflow within Optimizely or a robust multi-channel experimentation management system like Effective Experiments.
More Than Project Management - A Complete System
Effective Experiments is a complete system purpose built to help organizations adopt and scale strong experimentation practices and drive better decisions
Focus On Quality. Not Just Velocity
Launch every experiment with scientific rigor and help your organization make good decisions based on trustworthy experiments and insights.
A Single Source Of Truth
Every single research, idea and experiment insight is easily findable and useable with Effective Experiments
Guide Your Organization's Experimentation Practice
Monitor, manage and coach your teams to get better with experimentation in their planning and analysis.
Multi-Channel Experimentation Not Tied To One Testing Tool
Every single research, idea and experiment insight is easily findable and useable with Effective Experiments
Experimentation Ops Platform
What makes Effective Experiments different?
The truth about using Optimizely Experiment Collaboration
What you should consider if you still feel Experiment Collaboration is good for you
Not comprehensive enough
Too basic for robust experimentation practices.
Not geared for multi-channel testing
Doesn't help organizations doing testing across teams.
Vendor Lock in
You can't use this if you decide to switch to another testing tool in the future.
Effective Experiments integrates with Optimizely
With Effective Experiments
No More Time Wasted Managing Multiple tools
Setup time
Reduction in Admin
Increase in Test Velocity
Optimizely Collaboration
Effective Experiments
Idea Backlog
Managing & Prioritising Your Idea Backlog
–
Guided Experimentation Workflows
Does the system encourage good practices?
Basic
Purpose built for experimentation, comprehensive & interconnected
Customisable Workflows
Customise the processes
Guided Results & Analysis
Entering experiment results and analysis
–
Automated Roadmaps
Automatically plotted gantt charts
Integrations With Testing Tools
Connect & Pull Data from 3rd Party Tools
Optimizely Only
Optimizely & Others
Governance & Guardrails
Enforce good practices in the experimentation program
–
Experiment Health Scores
Track the quality of your experiments
–
Individual & Team Performance Stats
Monitor the contributions & quality of your teams
–
Customer stories
Effective Experiments shows me exactly how to manage my team and improve our processes and test quality.
Travelopia
Marcello Pasquallucci
Experimentation Lead
Increase in experiment velocity
We now have actionable insights about every experiment we run & can see progress in every part of our program.
Coop Norway
Joachim Furuseth
CRO Manager
