The Impact Of Poor Quality Experiments
Loss of trust in Experimentation
Data integrity issues
Bad decision making based on faulty data
EXPERIMENTATION PROGRAM CHALLENGE #3
Poor Quality Experiments
Experiments without proper quality checks and guardrails can result in poor decision making. Will your stakeholder trust the insights?
LEARN MORE ABOUT THIS PROBLEM AND SEE HOW IT IMPACTS ORGANIZATIONS
Are your experiments trustworthy and reliable?
The quality of an experiment depends on the strength of the hypothesis, how well it was planned and how reliably it was analysed.
Companies that do not monitor the process, lose out vital information about how trustworthy an experiment is.
Was all the required data captured? was it changed? Were the goals and reports cherrypicked? Did the experiment results get tampered with?
A spreadsheet or a generic project management system will never show you the full picture beyond the results and simple experiment data.
How Effective Experiments Can Help
Learn more about specific feature sets that solve this issue for experimentation teams
Automated Quality Checks
Effective Experiments automatically quality checks every experiment for data integrity issues. Understand if the data was changed or manipulated after the experiment was created
Audit your experiment processes
Detailed information on each and every step that your experiments takes in the process. Get a clear view on improvements needed in process adherance or experiment planning
Out of the box Quality Control
Effective Experiments has Governance built into all aspects of experimentation processes ensuring trust and reliability of the data.
Want to see the difference Experimentation Ops can make to your testing program?
Why Choose Effective Experiments?
Centralized Insights & Workflow Management Platform. Your Single Source Of Truth For Research & Experiments
Readymade Templates With Inbuilt Governance & Guardrails To Guide Your Processes
Visibility & Transparency For Stakeholders and the Wider Organization
Time saving Automations with Auto-built Reports, Dashboards and Roadmaps
Designed For Multi Channel Experimentation – Web, Email, Social, Paid, Offline and more
Integrations With Commonly Used 3rd Party A/B Testing Platforms
Continuously Improve Your Program With Stats On Program Health, Team Health & Experiment Quality
Strategic Support
We help you customisable the out of the box templates with your own workflows & processes
Onboarding & Setup
Full support in getting your team onboarded and ready to go
Ongoing Experimentation Ops Support
Our 10+ years of experience will help you set up your program right, onboard team members, scale testing and wow stakeholders.
We started using Effective Experiments at Cisco to provide a more effective way to log, share and manage testing and personalisation activity globally, which was previously done in siloes across different regions. The platform has allowed us to improve our workflow process, save time through avoiding duplicate testing across regions, and collaborate better with our colleagues running testing activity across the globe.
Sandip Amlani, EMEAR Digital Lead
The team at Effective Experiments have helped us customise our views to align with our processes and create templates within the solution that work for our Optimisation Programme. We have significantly improved stakeholder feedback and engagement by enabling them to view the details of our Optimisation Programmes at a glance in Effective Experiments.
Sarah Coll, Global Senior Manager, Digital Experience
