Experimentation Ops™ – The next evolution of CRO

Once upon a time, business was easy. Anyone could win as long as they out-spent and out-marketed everyone in their field. But things don’t work like that anymore. And there’s only one thing now that separates the alphas from the rest of the pack. And that’s innovation. Whether an organization…
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How To Effectively Manage Your Backlog Of Ideas

Having a steady stream of ideas is important when running an experimentation program. But, a bloated backlog can cause problems for your experimentation program. We explore how to maintain your idea backlog properly.
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S2E09 ExperimentationOps

Picking up from the last podcast, we show you how to move from task management to a holistic management and evangalising of your testing program called ExperimentationOps
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