Best Experimentation & CRO conferences to attend in 2023

Attending conferences are an ideal way for experimentation and optimization specialists to get up to speed on the latest trends in the industry as well as mingle with and learn from their peers. It’s where you get the best speakers and practitioners sharing their war stories so that others will avoid the same mistakes. It’s also a great space to grow your network for future relationships, job prospects and potential new partnerships.

We have compiled a list of all the Experimentation & Conversion Optimization specific conferences and meetups you should attend in 2023.

NOTE TO ORGANIZERS : If we have missed your conference or want to include your event to this list, drop a comment below. We will update this list throughout the year.


Conversion Boost  March 21, 2023 / Copenhagen, Denmark

Visit the website

conversion boost conference

Conversionboost is the annual conference on conversion optimization and growth hacking in Copenhagen. It has been running since 2013 with a singular focus on conversion optimization.

There is an early bird offer where you can use the code Makethebirdearly and get it for €295+vat (a discount of €67 off the standard price. Offer ends on 13th Jan 2023)

Here’s a video by the organizer Ole Gregersen


Experimentation Elite Summer  / 28th June 2023. London, UK
Visit the website

Experimentation Elite 2023

Experimentation Elite is a single day conference focussing on talks and networking with experimentation specialists. It is attended by practitioners working inhouse and in specialist agencies. Tickets are priced competitively at £199 + VAT

Growth Marketing Summit 22nd June 2023 / Frankfurt am Main , Germany
Visit Website

growth marketing summit

Set up by WebArts as a the premier German CRO conference, it will feature renowned psychologist Dan Ariely as the keynote speaker

Conversion Conference 19-21 June 2023 / Las Vegas, USA
Visit website

conversion conference 2023 las vegas

Since its inception as Conversion Conference, it has been one of the longest running CRO events. It’s part of the wider Data Driven Business events that take place the same day. There are 3 Conversion conferences that take place around the world – Las Vegas, London  and Berlin.

The event features multi track sessions so you can pick and choose the session that meets your requirements.

Elite Camp  TBC June 2023 / Laulasmaa , Estonia
Visit website

digital elite camp estonia

Digital Elite camp is the European sister event of CXL live that ConversionXL run in partnership with Dreamgrow. This is a 3 day residential conference taking place in the summer (Yes, the sun never sets in Tallinn) and takes place in Laulasmaa, a spa resort on the outskirts of Tallinn. Attendees stay at the same hotel for the duration of the conference and network, dine and learn from top rated CRO experts.


Experimentation Culture Awards 15th June 2023/  Virtual
Visit Website

experimentation culture awards

Set up during the Covid pandemic by Ton Wesseling, the experimentation culture awards is about recognising specialists making a difference in their organizations. It has been a virtual event since its inception and specialists can submit their case to a jury of experts to evaluate and decide who is deserving of the award. Submissions for consideration will be open in March 2023.


CXL Live 2023  Fall 2023 /  Austin, TX, USA
Visit the website

CXL is a household name in the CRO space with it’s blog that puts out industry leading content alongside their agency and training institute. It runs CXL live as a 3 day residential conference. This means that all attendees and speakers spend time together in a resort on the outskirts of Austin with equal amounts of talks, informal networking, dinner all whilst staying in the place.

Opticon USA Not announced yet / San Fransisco, USA
Visit website


Opticon is Optimizely’s flagship conference and its tagline is the world largest experimentation conference. It features high profile experts but is primarily an Optimizely user conference where they unveil new features and share customer stories

Conversion Jam Norway & Sweden TBC

Conversion Jam CRO conference

Conversion Jam is run by Conversionista, a CRO agency in Stockholm Sweden.


Opticon EU Date TBC / Venue TBC

Opticon Europe is the European edition that features top european brands case studies as well as functioning as Optimizely’s user conference.


The Conference formerly known Conversion Hotel Date 17-19 November 2023 / Texel, Netherlands
Visit website

conversion hotel cro conference netherlands

(The conference formerly known as) Conversion Hotel will be hosting its FINAL conference in 2023. An extremely popular conference to the point where tickets sell out even without an agenda or speaker list. The team at Online Dialogue in the Netherlands have created a fun, easy to attend conference where you can learn, network and party through the night in this residential style conference which takes place over 3 days. This is definitely worth attending and seeing as it will the last edition, it makes it an event that can’t be missed. Ton Wesseling, its organizer hasn’t said whether a new event will take its place in 2024.


Experimentation Elite Winter / TBC London, UK
Visit the website

Experimentation Elite 2023

Experimentation Elite returns for the winter edition. Well attended by specialists from the UK and Europe, It is a similar format to the one in the summer minus the awards and is sold out. More information on this conference when the details are released.

Manuel da Costa

A passionate evangelist of all things experimentation, Manuel da Costa founded Effective Experiments to help organizations to make experimentation a core part of every business. On the blog, he talks about experimentation as a driver of innovation, experimentation program management, change management and building better practices in A/B testing.